Category: Business

Bonso Electronics International Business Strategy Analysis

This article analyzes the business strategy of Bonso Electronics International (BNSO).  It provides a brief overview of the BONSO Company on its products, image, ethics and financial performance. The strengths and weaknesses as well as threats and opportunities of the company are also discussed. The company objectives and strategies are evaluated as well contingency plans

What is Meant by Bounded Rationality in Decision Making?

Virtually all policy theorists call for formulation processes that emphasize the need for understanding the decision-making process rather than seeking decision that work towards maximizing societal utility (Alemi, 2008).  It can be argued that improving and understanding the process of decision-making and clarification of policy goals can help in generation of policies attuned to individual